Branding, Video

Let’s Get Personal

Project details


California Realty Experts

Content Creator



Branding, Video

The task was relatively simple, create a video that would be an introduction of the owners to the world. But the execution was more complex, because I wanted to avoid the generic testimonial video we all have seen a million and one times.

I watched video after video from different companies to see how they were introducing their teams, and naturally there were a few that stuck, which were the genuine and unscripted videos.

When filming the about us video, I prepared 6 questions; three to be answered individually, and three as partners. In between, I would insert a look into the behind the scenes of their day to day–this video is not yet published, and below you will find the unfinished cut.

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